Ray & Scott recently shocked the watch industry by selling the world’s most expensive ‘non jeweled’ watch – the Blancpain 1735 – for $1,024,000. They then astounded the trade by selling the worlds first belt-driven watch ever created – The Tag Heuer Monaco V4.
SWN created a website that reflects Ray & Scotts pedigree and optimized the site for search engines, such as Google. We added a news section that could be directly updated by Ray & Scott and a section that features the latest brands they stock. We added a page explaining highlighting that buying from Guernsey provides tax-free benefits.
SWN exceeded Ray & Scott’s expectations. The new design reflects the exclusivity of the brands and the i-frame concept means the latest ranges are shown without Ray & Scott needing to update the website.
